What is affiliate marketing?
In fact, CPS sets some permissions for your own independent station, so some people can get their own exclusive links. We call this kind of person a promoter. After he has the exclusive link, he can share this link with his friends or share it with other people, and then other people will enter your independent station through the link shared by the promoter. In this way, we can make a Record.
If the person being shared buys your product, we will give the promoter a certain commission. For cross-border independent stations, the most commonly used one is celebrity marketing. Many times when some of our new products are put on the shelves, we need to use some celebrities to promote it.
For example, we go to YouTube or TikTok to find some of these uploaders with a large number of fans and then assign them an exclusive promotion link. Then, these Up owners can promote this product through videos or through some of their own private domains. On our independent site, we can see the promoter’s page views or transaction volume, which makes it more convenient for us. Commissions can be settled for it, which is essentially affiliate marketing.
Introducing the YITH WooCommerce Affiliates plugin:
Of course, we will not explain in depth some operating methods of affiliate marketing here. We mainly explain to you affiliate marketing and how to implement this function on our independent website. We also use a plug-in, YITH Company A plug-in such as YITH WooCommerce Affiliates was developed. Of course, this plug-in is relatively expensive because it has a wide range of uses. Of course, it also has many introduced functions, such as some basics of affiliate marketing. For example, it can set up some affiliate marketing members and assign promotion permissions to some users of our independent stations.
Second, it can also set up a form. For those who have not become our promoters, they can fill in a form to apply to become our distributors. The following is how we can manage the people who promote these promotions. For example, we can set consent or rejection, or set some conditions, and then we can also manage these promoters. For example, some promoters may use some malicious methods. The promotion method damages the image of our brand, so we can also directly remove such promoters.
In addition, the most important thing is to settle commissions for them and set a commission ratio. We can also set various rules for the commission ratio. For example, we can set the entire site, such as a certain commission, or for different members. For example, when we do celebrity marketing, if there are some big internet celebrities or big KOLs, they may have greater influence. Of course, we hope to allocate more commissions to them, so for some small internet celebrities, we may use Some regular commissions.
Once the transaction is completed, how do we distribute the commission to him? You can use PayPal or some other transfer account. It is also divided into manual or automatic commission distribution. Basically, these are the functions. Of course, we can also set some exclusive coupons for these promoters. Then, when promoting, as long as the user enters through his promotion link, he can get a certain discount ratio, so that the promotion of these promoters will also have a certain promotion effect.
YITH WooCommerce Affiliates plugin installation:
Next, we will directly enter our backend, find the plug-in, and install it. We have prepared this plug-in on the desktop. It is an affiliate marketing tool developed by YITH and also provides you with a Chinese package.
Here, we install the plug-in directly and click Install. After the plug-in is installed successfully, we activate it. After the plug-in is successfully installed, we see an additional error. This error is actually because we are using the GPL version, so it will have such an error does not affect our use. If you think it is really annoying, you can comment on this code.
Here, we will demonstrate it to you. For example, if we edit the plug-in and find this line of code according to its path, we will find our affiliate marketing plug-in. Of course, you can also modify it on your server. Follow this path to find its upgrade file, the Lib file, and line 571 of the upgrade file. We directly find line 571. There is an error here. This error is an output, mainly because we use it. It’s because GPL didn’t link to its official server, and that’s why there was such an error.
Clear PHP error alerts:
So in PHP, we just add two backslashes to comment directly and then update our file.
When it prompts that the update is successful, we enter our plug-in folder and no longer see the error. In fact, our plug-in has actually been activated. There is still such a reminder because we are not connected to its official server, so it can be used normally.
After the installation is successful, an additional file like Affiliates will appear in our function button. We click to open it, but you will find data after opening it. This is to demonstrate this plug-in more comprehensively. I use it, so I added some transaction data in advance.
YITH WooCommerce Affiliates Dashboard:
In fact, these are all 0 when you first enter because if there is no demo data, you cannot see the list of commissions and how the commissions are distributed.
After entering this plug-in, the first thing we see is the statistics panel of this plug-in. In this panel, you can see all promotional commissions paid, refunded, and commissions issued. In total, Transaction commission. The other thing is your number of visitors and some other content, including some data.
The following two are the products we have distributed, which our promoters promote.
YITH WooCommerce Affiliates Promoter:
And then the other is our promoters, and the second one is that we can set up an Affiliate, for example, we find it on Youtube. If you have found a KOL or an Internet celebrity, then after finding him, you want him to recommend products to you. At this time, you can apply for and set up an exclusive promotion link for him. In this way, as long as the user comes through this link or the transaction is completed, We all know that customers are recommended by KOL or Internet celebrities. We can see how many visitors he recommended, the number of promotions he offered, and the transaction amount. We will demonstrate it later.
YITH WooCommerce Affiliates commission list:
The second module is for our promotion commission. After someone helps you promote it, it must see which products he promoted and how much commission he got. Of course, the commission ratio is set by ourselves, and ultimately, the amount of commission the promoter can receive.
The next one is to distribute his commission. It has three states. The first one is that it promotes this product. We must first confirm whether it is valid. For example, the customer must have paid for this product. We will only issue a commission to him after the goods have been received and confirmed.
Otherwise, if the user purchases the product but wants a refund after it arrives, he cannot settle the commission.
Another situation is that the transaction amount of the goods on our independent website also includes our taxes or discounts because this user may be using coupons, and the actual purchase amount is different from the actual purchase price of our products. The display amount is different. In addition, we need to deduct its fees and taxes because they are not part of the cost, so we need to deduct them before we can pay commissions to these promoters.
YITH WooCommerce Affiliates plugin settings:
The third is its setting, and its setting line is also very simple, so except for the managers of our independent stations, we can see such a promotion effect.
The affiliate promoter can also see the data of one of his promotions in real time, so here, we open an invisible window and log into a promoter to see its interface. Here, we log in. Of course, we have already set up the promoter, so click to log in. After logging in, it will enter its dashboard and create an additional Affiliate panel.
In this panel, for example, if I am a promoter now, I can see my promotion data, my settlement commission, my visitors, which orders have been promoted, and how much commission I can get.
YITH WooCommerce Affiliates Distribution Data:
In addition, he can also see the commission he has received and his visitors. If you set up a coupon, he can also see the coupon you issued to him. He can use this coupon to promote, and he can also view Go to his payment method and fill in his own payment method in the payment method. This will make it easier for us to issue commissions to him.
Then, the other one is his exclusive link, where you can see its exclusive link. Of course, it can also directly copy a product in our independent station, such as this product, and then put it in this link to generate a link. A distribution link for this product link, it can also share this link directly to its customers.
The last one is the setting item, which can set its payment method, which is a payment method for settling commissions and can also receive some notifications. This is a basic explanation of the YITH WooCommerce Affiliates affiliate marketing plug-in. In the next lesson, we will explain some of the specific settings.
